Sally Cowan Limited is a leading UK garment design and prototyping company.

We have a proven track record of bringing competitive advantage to elite British sportspeople, through our advanced, cutting-edge textile solutions. Discover our clients >

"Sally Cowan Limited was the company who provided the expertise to deliver our projects, turning them from experiment to Gold Medal winning product. For more than a decade, every single success you have seen the GB Cycling team deliver has had their expertise closely involved."

Chris Boardman, Previous Head of R&D at Brtish Cycling

We work with elite British sportspeople to help maximise their physiological advantage.

Sally Cowan UK Design Garment Sports Prototyping for Sports Performance

ENHANCING PERFORMANCE

Our innovative technical features help you stand apart from the competition - our garments are totally tailored to you and your sport.

Sally Cowan UK Design Garment Sports Prototyping for Sports Health

IMPROVING
HEALTH

We put your health and wellbeing first by maximising the health benefits from innovative technology and cutting-edge fabrics.

Sally Cowan UK Design Garment Sports Prototyping for Sports Technology

IMPLEMENTING TECHNOLOGY

We use the latest, state-of-the-art technology to create sporting garments that get you the very best results.

MEDALS CONTRIBUTED TO

We're proud to have contributed to Great Britain's Olympic and Paralympic success across a wide range of sports and disciplines and over the span of the last 6 Olympics - both Summer and Winter.

We achieve market-leading results through our vast industry experience

Direction & Development

Our expertise is second to none. We offer expert consultation, advice and guidance on your project. Utilising our years of experience we help source or develop fabric and suggest methodology which will help you achieve the best end-product.

Sally Cowan UK Design Garment Sports Prototyping Process Garment Development Fabric Garments
Sally Cowan UK Design Garment Sports Prototyping Process Garment Development Pattern Cutting

Pattern Creation

We’re here to help you achieve a completely tailored and bespoke fit. Our expertise in the sports field also means we understand how to measure for patterns whilst the sportsperson is in position – taking the time to research and understand the requirements of the sport. A key strength is our cutting edge pattern development process. We have some of the best pattern-cutting skills in the industry.

Design & Engineering

We engineer solutions that meet the ergonomic requirements of your sport, employing a range of techniques and utilising market-leading garment prototyping processes. We also have access to top-of-the-range machinery in-house, which allows us to develop best-in-class prototypes.

Sally Cowan UK Design Garment Sports Prototyping Sowing
Sally Cowan UK Design Garment Sports Prototyping Process Garment Development Fitting Testing

Fitting & Testing

Our process is entirely iterative. We take the time to ensure the prototype reaches your expectations and will help you achieve the end result you’re looking for. This includes working collaboratively with other disciples involved in R&D in order to ensure our garments are completely fit-for-purpose.

We have also assisted with interesting non-sport related projects. Things like developing the first UK-based animal recovery suit.

"Sally Cowan Limited was the company who provided the expertise to deliver our projects, turning them from experiment to Gold Medal winning product. For more than a decade, every single success you have seen the GB Cycling team deliver has had her expertise closely involved."

Chris Boardman, Previous Head of R&D at Brtish Cycling